Ulrika Berglund has been appointed Head of External Affairs at Bactiguard and will be responsible for communications and public affairs. She succeeds Cecilia Edström, who will assume an extended responsibility for sales and business development.
“I am very pleased with the recruitment of Ulrika Berglund to Bactiguard. With her extensive media experience and broad network in the Life Science industry, she will contribute to strengthening the company’s position, not least in the Swedish market”, says Christian Kinch CEO.
“At the same time, Cecilia Edström will be able to focus on the important task of driving sales of our product portfolio and developing new business opportunities”, Christian Kinch continues.
Since 2012, Ulrika Berglund has been Business Area Director at the B2B publishing house Mentor Communications. She brought with her the Swedish magazines Medtech Magazine and Labtech Magazine, which she founded and ran for several years. She has close to 20 years of experience from the pharmaceutical and medtech industry, most recently as Director of the business areas health/healthcare and retail at Mentor Communications. Ulrika Berglund assumes her new position at Bactiguard on September 28.
“I am very excited about working with a Swedish innovation, which makes a difference to people all over the world, in a global market. Bactiguard has come a long way during its first 10 years. There have been a lot of challenges but the opportunities are even greater and I am looking forward to being part of the company’s journey”, says Ulrika Berglund.
For further information, please contact:
Susann Remnert, Communication Manager, mobile: 46 709 195 342